Hanna Wu is the CEO and co-founder of Amplify Life, a company transforming the $1.1T life insurance industry through technology and transparency. Inspired by her parents, life insurance agents who spent 30 years helping families secure their futures, Hanna began her career building a financial planning agency for high-net-worth clients and businesses. Along the way, she saw how legacy processes and distribution methods made life insurance confusing and inaccessible for millions.

With Amplify Life, she’s changing that- bringing a seamless, digital experience to life insurance and retirement products so more people can build wealth, protect their futures, and leave lasting legacies.