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Hanna Wu

Hanna Wu

CEO , Amplify Life Insurance

Hanna, a former owner of a financial planning firm, once assisted high-net-worth individuals and businesses with tax-efficient wealth strategies. Her frequent use of life insurance as a tax-advantaged tool revealed a flawed industry—manual processes, widespread confusion, and a transactional, churn-heavy agent workforce plagued by misaligned incentives. Motivated to overhaul this space, she launched Amplify to create superior life insurance wealth products and experiences tailored to today’s consumers, empowering new generations to leverage this asset for lasting, multi-generational wealth.

Sessions