Bob Frady is the co-founder and CEO of PropertyLens.com, a real estate intelligence platform built to transform how consumers assess home risk and value. PropertyLens provides detailed property history reports—covering everything from flood exposure and wildfire risk to open permits and past damage—empowering buyers to make more confident, data-informed decisions before making an offer.

Prior to PropertyLens, Bob co-founded HazardHub, a property-level risk data provider used by leading insurers to assess natural hazard exposure. HazardHub was acquired by Guidewire Software in 2021.

With a track record of building scalable data products and successful exits, Bob brings deep expertise in go-to-market strategy, insurtech, and consumer data. He’s now focused on unlocking a direct-to-consumer opportunity in real estate with an underserved—but highly motivated—market of buyers eager to avoid costly post-sale surprises.