Agentic futures: Driving growth in insurance, presented by Salesforce

Wednesday, September 30, 2026
Innovation Through Growth
FormatPanel Discussion

The insurance landscape is shifting toward an Agentic Future. To remain competitive, carriers and brokerages must move beyond operational efficiency and prioritize growth and risk management. This session explores the Agentic Operating System, a framework built on three critical innovation layers: system of context, system of engagement, and system of agency. Learn how this approach unifies data, empowers employees with AI, and shifts workflows from reactive to proactive. Discover how to leverage agentic transformation to deliver hyper-personalized service, maximize business impact, and turn innovation into long-term customer loyalty.

Speakers
Cathy Lanning
Cathy Lanning, Managing Partner, Financial Services - Salesforce
Evan Groot
Evan Groot, Senior Director, Industry Advisor - Salesforce
James Webb
James Webb, Industry Solutions & Strategy Director, P&C Insurance - Salesforce