Forget outdated sales tactics—today’s insurance buyers demand speed, simplicity, and relevance. With digital-first distribution channels evolving rapidly, what’s actually working to drive higher conversions, better engagement, and long-term retention? This session will break down the latest data-driven insights from top-performing insurers and insurtechs, revealing what separates the best digital sales strategies from the rest. From AI-powered personalization and embedded offerings to frictionless checkout experiences, we’ll explore the tactics that are moving the needle. If you’re still relying on yesterday’s playbook to sell insurance, it’s time for an upgrade. This is the new playbook for winning customers in 2025.