Fail Fast, Fail Forward. Notes on an Ambitious Launch That Didn’t Go to Plan
IMA Corp's Head of Innovation takes us through a case study of an AR/metaverse rollout that started off promising, but ultimately failed. But what can we learn from it?
)
)
)
)
Secure your stay for ITC Vegas!
Book your hotel through our official housing portal to access exclusive rates and convenient locations near the venue. Rooms are limited, so reserve early for the best availability.