Fail Fast, Fail Forward. Notes on an Ambitious Launch That Didn’t Go to Plan

Tuesday, October 14, 2025
Brokers Track
FormatMic Drop

IMA Corp's Head of Innovation takes us through a case study of an AR/metaverse rollout that started off promising, but ultimately failed. But what can we learn from it? 

Speakers
Garrett Droege
Garrett Droege, SVP, Head of Innovation - IMA Financial Group, Inc.
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