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2024 Agenda

ITC Vegas

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The Personalization Revolution: The Role of Genetic Data in Unlocking Value and Promoting Engagement Presented by Genomics

October 17, 2024
ITC L&A + Group Benefits Stage (Expo Floor)
ITC L&A + Group Benefits Program

Explore the transformative role of genetic risk assessments in personalizing insurance. Join industry innovators as they discuss the Shared Value of introducing genetic data into the policyholder experience. This session dives into the powerful role that personalized health insights play in elevating policyholder engagement. Discover how genetic risk assessments are a catalyst for proactive health management, forging stronger bonds between insurers, agents, and policyholders. This session will also address misconceptions associated with genetics and highlight the importance of regulatory compliance in this emerging field. Don’t miss out on this chance to stay ahead of the curve and lead the charge in the personalization revolution!

Speakers
Michael Maunder, Director of Product Management - Munich Re Canada (Life & Health)
Peter Donnelly, Co-Founder & CEO - Genomics
Sears Merritt, Head of Enterprise Technology & Experience - MassMutual
Session Moderator
Heather Majewski
Heather Majewski, Managing Partner & Founder - VivaSure Advisory