Trenholm Palmer is the Director of Digital Insurance for Volvo Financial Services (VFS) in the United States market. He is responsible for the operations and growth of VFS's commercial and connected insurance distribution across the heavy truck and construction equipment finance channels. Prior to VFS, he founded and ran New Light Research, which provided alternative data insights to large professional services firms with a focus on publicly traded financial institutions and re/insurance companies. He also served as an advisory resource to insurtech startups on formation, insurer and specialty intermediary negotiations, go-to-market strategies, and product development and distribution. Before this 7+ year entrepreneurial period, Trenholm spent 13 years across a variety of sales and business development leadership roles within commercial insurance brokerage and management consulting. He holds a Bachelor of Arts degree from Washington & Lee University and a Master of Business Administration degree from ISM, Paris.