Sam is co-founder and COO of YuLife, the insurance company with heart. At YuLife he is responsible for growth and business functions, alongside investor relations and fundraising. Sam is also a practising Rabbi and brings his experience of community building, storytelling and pastoral support to the startup world. Before YuLife, Sam was a hedge fund analyst, an investor at a family office and subsequently built the business development and operations functions at Invoice Cycle, an UK SME lender. Sam holds a masters in natural sciences from the University of Cambridge.