As the Founder and CEO of iLife Technologies, Nelson is responsible for driving the company's overall strategy in product development, financing, and partnerships. Nelson is based in Silicon Valley with his co-founder Amit Lohia and has backgrounds in engineering, economics, and insurance. Since founding the company, Nelson and iLife have been featured by Forbes, Axios, and Crunchbase, with recognition from G2, Plug and Play, and Stanford University. iLife today works with numerous insurance carriers in the Fortune 500, and top insurance IMO and BGA distributors in the United States.