CEO & Founder
Bruce Lucas is Slide’s Founder and Chief Executive Officer. He leads the vision, development, and execution of the company’s business strategy, growth, and profitability. Bruce is regarded as one of the top P&C insurance executives in the US. Internationally, he was named a top insurtech influencer for his leverage of Big Data and cutting-edge technology to transform all aspects of the insurance process, including operations, claims, underwriting, customer and agent experiences. Prior to Slide, Bruce founded super-regional insurer Heritage Insurance (NYSE: HRTG), where he served as CEO and Chairman of the Board. There he grew the company from a single-state startup to over $1 billion in annual revenue in 15 states, maintaining profitability and stability every year of his 9-year tenure. Bruce is an alumnus of Indiana University and holds a Doctor of Law from the Indiana University Maurer School of Law.