Get ready to ignite your imagination at ITC 2024 because Jeff Roy is coming to town, and he’s not just bringing his luggage—he’s packing a whirlwind of innovation, boundless energy, and a truckload of tech-savviness!

As a powerhouse leader, coach, and relentless innovator, Jeff is powered by three high-octane fuels: cutting-edge technology, people (yes, real humans!), and big, audacious ideas that can make your head spin! They say the best entrepreneurs are those who count not just their successes, but also the epic tales of ‘what not to do next time.’ Jeff lives by this rule, and trust us, his blooper reel is as legendary as his highlight reel.

What’s Jeff’s secret weapon, you ask? It’s his sheer refusal to sit around waiting for change to happen. In 2016, Jeff and his dynamic team at Excalibur scooped up a win in a contest for their groundbreaking ideas on how tech can revolutionize insurance, turning their vision into the now-famed Aviva Ally product. Not ones to rest on their laurels, in 2018 they grabbed the title of the first-ever Safeco Agent of the Future and snagged a spot as the marketing agency of the month in Rough Notes Magazine—making them one of the only three brokerages in Canada to grace the cover in its 142-year history!

When Jeff isn’t steering the ship at Excalibur, he’s sharing his treasure trove of knowledge across North America, having enthralled over 22,000 agents and brokers with tales from the digital deep. He’s also the voice behind the ‘Digital Insurance Pint Podcast,’ where the conversation flows as smoothly as the craft beer, serving up frothy, solution-driven discussions that are sure to quench your thirst for knowledge.

Recently, Jeff’s adventures have taken him to the exciting realm of 101 Westland Labs Insurance Accelerator, where he’s guiding fledgling Insurtech companies to soar high in the insurance skies.

Buckle up and bring your notepads, folks—Jeff Roy is not just about to shake things up at ITC 2024 in Las Vegas; he’s going to turn the world of insurance on its head while making sure everyone has a blast doing it!